HOW TO FALL IN LOVE WITH YOUR CLIENTS: TAKE AN ASSESSMENT TO GET MORE SWEET CLIENTS Love is in the air…or is it? Let me ask you this: Do...

HOW TO CREATE A COMPELLING VISUAL BRAND: NEW RULES FOR DRESSING FOR SUCCESS Watching Serena Williams, Sofia Kenin, Rafa, and Nick Kyrgios...

Ring in the New Year with Real Emotion, Real Clients 3 Lessons from the Ring Commercial Thanks to the AFC/NFC championship this weekend,...

Is it Marvelous Movie Making or Mere Marketing? Lessons from the Oscar Nods The Irishman is the best picture of the year; really? Raise...

Sizzle vs. Fizzle: Top 10 Halloween Promotion Ideas & How to Make Them Work for You! It’s that time of year when brands tweak out for...

How Georgia O’Keeffe Cultivated Her Image & How You Can Too! The Georgia O’Keeffe: Living Modern exhibit is currently on loan at the...

Is Your Brand Old, Tired and Irrelevant? KraftHeinz just lost $18 billion in its market capitalization this week. And, it replaced its...

It’s that time of year again: back to school shopping. And, with this annual event comes the promotions hoping to lure you into buying...

At the recent Hot August Nights event showcasing vintage cars, I spied this couple photographed above: they matched their car! This bold...

Say Goodbye to Merrill Lynch, Weight Watchers, and the Gap The 3 Dangers of a Rebrand Weight Watchers took a big bite out of the...

4 Reasons Why We Love Super Bowl Ads In just a few days, it’s time for the biggest rivalry ever at Super Bowl LIII: brand vs. brand....

Would You Change Your Name Like Stan Lee or R? The legendary creator of Spider-Man, Black Panther, and the X-Men has died after...

Luck is a Dirty 4-Letter Word: Stop Dismissing Your Success as Luck! Many celebrities attribute their success to luck: being at the right...

Say Goodbye to Charging by The Hour! 7 Really Good Reasons to Switch to Project-Based Fees One of the biggest missteps that new...

How to Sell the Brand Called YOU 4 Innovative Ways to Ace the Job Interview I’ve been coaching a ton of folks lately who are interviewing...

Help! Do you need Help? 5 Signs You Need a Virtual Assistant When Should You Hire a Virtual Assistant? As an entrepreneur, it’s always a...

Got a Question? 7 Hot Ways to Answer Questions with Finesse Questions aren’t the usual downfall to a fabulous presentation; it’s the...

Is it a name game? Essential Q&As to guide you in naming I just did a branding webinar and had a ton of questions about naming so I’m...

Are you insulting me? Why Insulting Your Prospects Doesn’t Lead to Clients I’m a little annoyed lately. I went to get a blow dry and the...

Why Try Before You Buy Works….and How To Convert Browsers into Buyers Try before you buy is a valid marketing theory; here’s why Click To...