Business Etiquette I’m frustrated with the lack of business etiquette lately. Just because we can all hide behind caller ID and emails doesn’t mean we should. Have the Courage to Say No! – I am appalled that I have created proposals for prospects and on occasion, they […]
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Why You Need a “Mom Reviewer” I was just reviewing my friend’s new website (www.seatamigo.com) and saw the icon in the upper right-hand corner: a hamburger! Ooops, nope; it was a pile of coins. And, as we laughed, I shared about the value of letting an outsider […]
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Say Goodbye to Merrill Lynch, Weight Watchers, and the Gap The 3 Dangers of a Rebrand Weight Watchers took a big bite out of the rebranding bug last September when it decided to change its name to WW. Apparently, consumers weren’t hungry for this change as […]
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Leading you to Prospects: 5 Fabulous Ways to Make Content Marketing Work for You! By: Sara Carter, Co-Founder of Enlightened-Digital Content marketing is getting a ton of buzz from marketers today, ranging anywhere from collaborating with influencers to generating content with artificial intelligence. But have you considered […]
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