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Liz’s Blog

RING IN THE NEW YEAR WITH REAL EMOTIONS, REAL CLIENTS

Ring in the New Year with Real Emotion, Real Clients 3 Lessons from the Ring Commercial Thanks to the AFC/NFC championship this weekend, I’ve watched a boatload of commercials. From GEICO to Progressive, they all left me uninspired and scratching my head. But, the Ring commercial? Now, […]

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Is it Marvelous Movie Making or Mere Marketing?

Is it Marvelous Movie Making or Mere Marketing? Lessons from the Oscar Nods The Irishman is the best picture of the year; really? Raise your hand if you tried more than 3 times to watch this almost 4-hour overstuffed, overwrought, been there/done that mafia saga? Or, how […]

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Look what we’re buzzing about

3 marketing items we’re buzzing about: 1. Crunch Fitness’ New Ads – How can you not smile when you see huge billboards proclaiming “Perspire to Greatness” It’s a great twist on the standard phrase. 2. Kanye’s Light Lunch – The man behind Jesus is King album offered […]

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Sizzle vs. Fizzle: Top 10 Halloween Promotion Ideas & How to Make Them Work for You!

Sizzle vs. Fizzle: Top 10 Halloween Promotion Ideas & How to Make Them Work for You! It’s that time of year when brands tweak out for Halloween. From emails to direct mail postcards, promotions are flying like a bat at of heck (oh, you get the idea). […]

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