Branding Speaker, Trainer, and Coach

The Art & Science of Taglines that Have Flawless Recall

The Art & Science of Taglines that Have Flawless Recall


Taglines are easily dismissed as an afterthought; you invest in a brand and then overlook the secret sauce that marries your name to its selling proposition. After all, how hard can it be to create “I’m Lovin’ It?”

BUT, there is an art… and a science to taglines. In this meaty webinar, Liz spills the strategy that really works so you create taglines the right way. In just 90 minutes, you’re armed with the firepower to:

  1. Differentiate between a slogan and a tagline
  2. Evaluate a great tagline and pick the one that works for your business….or even
  3. Create your own tagline without having to pay a consultant
  4. Discover solid tagline principles that work every time
  5. Plus much, much more!
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